Creating an art and hair show experience promoting Prime Video during Miami Art Basel
Client: Blackhouse NYC, Apt-122, Amazon Prime
Details
We collaborated with NYC based experiential agencies to develop the creative for Amazon Prime Video new online series ‘Riches’ launch event night at Miami Art Basel.
Challenge
Breaking new grounds both creatively and artistically, authentically telling the story of the series through a one-of-kind experiential event. Attracting new audiences through a winning concept.
Impact
The team pulled off a well received event, with celebrity attendance and also won an award for Best Experience at the Experiential Awards 2023.